The Social Identity Lab is an internationally renowned center for social psychological research on group processes, intergroup relations, social influence, and the self-concept. Research is framed by a social identity analysis and is focused on the conceptual development and application of our understanding of social identity processes. The lab is directed by Michael Hogg.
Our research has a broad focus on (a) influence and leadership within and between groups; (b) dynamics of radicalization and violent extremism; (c) group fragmentation and integration; (d) deviance and the pursuit of subgroup autonomy; and (e) the motivational role played by self- and identity-uncertainty in group behavior, intergroup relations, and self-conception.